Gloria Estefan takes it to the dance floor with her new video, ” Wepa”
October 11, 2011 by MusicThread
Filed under Latin, Pop, Videos
Gloria Estefan takes it to the dance floor with her new video, “Wepa”
Check out Gloria Estefan’s new video “Wepa” from her album, Miss Little Havana, produced by Pharrell. Available now at Target and on iTunes.
Video: http://vevo.ly/pzg8In
Gloria Estefan’s “Miss Little Havana” produced by Pharrell, releases today exclusively at Target and on iTunes
September 27, 2011 by MusicThread
Filed under Latin, Pop
Pop Icon Gloria Estefan releases her newest album, Miss Little Havana produced by Pharrell Williams - available on iTunes and exclusively at Target!
Pop Icon Gloria Estefan prepares for tomorrow’s big release of her newest album, Miss Little Havana
September 26, 2011 by MusicThread
Filed under Latin, Pop, Stories
Pop Icon Gloria Estefan prepares for tomorrow’s release of her newest album, Miss Little Havana produced by Pharrell Williams
Brand Your Music: Brand Partnerships
May 31, 2011 by Saqqara Grant
Filed under Blues, Christian/Gospel, Country, Dance/Electronica, Featured, Hill-Country Blues, Hip Hop, Jazz, Latin, Music, Pop, R&B, Rock, Stories, Top 40/Adult Contemporary
When we talk about music branding we’re essentially talking about selling a creative idea. You’re selling your music brand to potential consumers, industry executives, and companies who may want to sponsor you. Read more
Brand Your Music: Your Brand Team
May 24, 2011 by Saqqara Grant
Filed under Blues, Christian/Gospel, Country, Dance/Electronica, Featured, Hill-Country Blues, Hip Hop, Jazz, Latin, Music, Pop, R&B, Reggae, Rock, Stories, Top 40/Adult Contemporary
Effectively communicating your brand to your audience is important but even more important is making sure that everyone that’s a part of your brand movement is on the same page. Read more
Ocote Soul Sounds Release Brilliant, Fourth Studio Album + Free Single
May 10, 2011 by MusicThread
Filed under Featured, Latin, Press, Stories
The Return of Ocote Soul Sounds’ Cosmic Afro Beat
Out June 7th, 2011 on ESL Music Read more
Brand Your Music: Brand Communities
May 3, 2011 by Saqqara Grant
Filed under Blues, Christian/Gospel, Country, Dance/Electronica, Featured, Hill-Country Blues, Hip Hop, Jazz, Latin, Music, Pop, R&B, Reggae, Rock, Stories, Top 40/Adult Contemporary
As your artistry grows, your fanbase will too. The entry entitled Social Network Assumptions on the Ask Me About Music site discusses the two types of fans: active and passive. There are those that quickly adopt your music and become fans early on, then there are the laggards that come on board as your popularity increases. Read more
Brand Your Music: Brand Innovation
April 26, 2011 by Saqqara Grant
Filed under Blues, Christian/Gospel, Country, Dance/Electronica, Featured, Hill-Country Blues, Hip Hop, Jazz, Latin, Music, Pop, R&B, Reggae, Rock, Stories, Top 40/Adult Contemporary
Brand Innovation is a combination of two things: uniqueness and timing. We’ve discussed uniqueness quite a bit on this column and by now you, the artist, should know what sets you a part from your competition. Read more
Brand Your Music: Brand Equity
April 19, 2011 by Saqqara Grant
Filed under Blues, Christian/Gospel, Country, Dance/Electronica, Featured, Hill-Country Blues, Hip Hop, Jazz, Latin, Music, Pop, R&B, Reggae, Rock, Stories, Top 40/Adult Contemporary
There’s something amazing about the relationship between a brand and its customer. The brand promises certain benefits [in this case your music promises to be good, unique, intriguing, have interesting metaphors, catchy hooks, etc.] Read more
Brand Your Music: Brand Focus
April 12, 2011 by Saqqara Grant
Filed under Blues, Christian/Gospel, Country, Dance/Electronica, Featured, Hill-Country Blues, Hip Hop, Jazz, Latin, Music, Pop, R&B, Reggae, Rock, Stories, Top 40/Adult Contemporary
Who are you as an artist? Who does your music represent? These questions are key bricks in the foundational bases for your core musical branding idea. The answer to both these questions should really be no longer than a single tweet. Read more
